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Ster-Kinekor is treating dozens of homeless children to a fun day out at the movies at four of its key sites, in celebration of Mandela Day today. In addition, the company will provide 67 sight-impaired children from the Durban area with free pairs of spectacles.
“This fun, ‘giving back’ event is an integral part of Ster-Kinekor’s ‘Vision Mission’ project, its flagship corporate social investment programme that celebrates its 10th anniversary this year. The project provides corrective eye care to disadvantaged learners, in partnership with various organisations including Brien Holden Vision Institute and the Department of Health,” explains Geraldine Engelman, CSI Manager of Ster-Kinekor Theatres.
The action unfolds today at Ster-Kinekor’s premier movie houses at Sandton City in Johannesburg, The Grove Mall in Pretoria East, Cavendish in Cape Town and Gateway in Durban. At each of these four cinemas, 67 children will be treated to a free screening of the popular Minions movie, as well as a drink and popcorn to enjoy inside the cinema.
“After the movie, all the children and their minders will receive a special meal-treat in the form of a burger and chips, kindly donated by Nando’s at all four sites. And, on leaving the cinema, each child will also be given a blanket to keep warm in the coming cold winter weather. We are looking forward to seeing their reaction when they leave the cinema because, for many of these children, it will be their first movie experience of watching a film on the big screen!”
All the children, from around the catchment areas of the four cinemas, will be hosted by Ster-Kinekor staff. At Gateway, the 67 children from St Monica’s Children’s Home at the Bluff, south of Durban, and Umlazi Place of Safety, part of the Integrated School Health Programme in KwaZulu-Natal, will not only enjoy the movie, but will also each receive a free pair of spectacles.
At Cavendish in Cape Town, youngsters from St. John the Baptist and St. Vincent De Paul in Atlantis will be hosted, while at Sandton, children from Remar South Africa (a homeless institution) and Sisters We Can (a life-skills support programme for homeless girl children), will enjoy the movie treat. The cinema at The Grove will entertain children from House Tekna, a place of safety in Bela Bela, and Jacaranda Children’s Home.
“Our objective with ‘Vision Mission’ is to provide corrective eye care to disadvantaged learners and, for our young guests in Durban, Mandela Day offers the perfect opportunity to give them the gift of clear sight.
“Making a difference is what Mandela Day has come to represent for all South Africans, and we are thrilled to be able to host these children to a memorable cinematic experience. Being able to walk into a darkened cinema and watch in wonder as a fantastical story unfolds before your eyes, in a larger-than-life format on the big screen, is going to be a magical experience for all these children. We would like to thank all our partners in this project for coming to the party for Mandela Day,” comments Engelman.
Ster-Kinekor customers can also make a difference on Mandela Day – and every day – to assist Vision Mission in achieving its objectives. When booking online (www.sterkinekor.com) or at one of the self-service terminals in the cinema foyer, opt in to make a contribution – from an amount as small as R2.50 – to Vision Mission when prompted during the booking process.
“One click is all it takes to give someone less fortunate a clearer vision of their future – and every cent does make a real difference to someone’s life,” concludes Engelman.
Courtesy of Ster-Kinekor.
Bajrangi Bhaijaan, the much awaited new romantic action-adventure featuring two of Bollywood’s most popular stars, Salman Khan and Kareena Kapoor, will be released at select Ster-Kinekor cinemas on Friday, July 17. The film’s global release date has been timed to coincide with the start of the celebrations for Eid ul-Fitr 2015, which marks the end of the month of Ramadan.
The film will be screened at the following Ster-Kinekor cinemas: Newtown Junction, The Zone and Sandton in Johannesburg; Carnival City on the East Rand; Forest Hill City in Centurion; Motlasana Mall in Klerksdorp; Gateway, Musgrave and Watercrest Mall in Durban; Baywest Mall in Port Elizabeth and Cavendish in Cape Town.
Directed by Kabir Khan, Bajrangi Bhaijaan revolves around a 5-year-old girl from Pakistan who gets separated from her mother at an Indian railway station. Lost and hungry, she finds shelter at the home of Pavan (Salman Khan), an ardent devotee of Hunuman, a devout Hindu who hails from a robust wrestling family.
Bajrangi Bhaijaan is the moving story of Pavan’s quest to fulfill his promise to unite the child with her parents, against all odds.
Set against the backdrop of colourful Chandni Chowk, the film travels from the heartland of Punjab through the deserts of Rajasthan and over the snow-capped mountains of Kashmir.
Bajrangi Bhaijaan embodies all that is expected of a Bollywood blockbuster – action, drama, passion and music: this is certainly one film not to be missed!
The film is written by Vijayendra Prasad and produced by Salman Khan and Rockline Venkatesh, with the music composed by Pritam Chakraborty. It also stars Harshaali Malthotra and Nawazuddin Siddiqui in the lead roles.
Information and image courtesy of Ster-Kinekor.
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